Hailey Bieber’s 29th Birthday Glam: Every Non-Rhode Product She Reached For

Few people can spark a frenzy like Hailey Bieber. The model, influencer, mogul and mom recently celebrated her 29th birthday in style—but for beauty fans, Bieber’s makeup tutorials are the real celebration. Her TikTok is packed with GRWMs that show off both her skill and her enviable product lineup, and her latest birthday video is no exception.

Part of the charm is her casual approach. She’s not holding every product up to the camera, but she is showing exactly how she uses them to create the look. The result is a video that feels relaxed and natural, much like her style, and has people running to the comments to break down the products she actually used. This time, we’ve done the work for you. Of course, there are lots of Rhode items, but the others may surprise you.

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29 🪽🤍

♬ Wus Good Curious PND Sped Up – saniymonaae

If there’s one thing to know about Bieber’s makeup routine, it’s that skin care always comes first. Like most of her tutorials, she starts this one with Rhode’s Glazing Milk ($32) and a layer of the brand’s Barrier Butter ($36). The pairing is an essential part of her signature makeup looks, as it primes the skin beforehand. After smoothing out the cream, she begins applying her makeup, adding contour shades, concealer, blush and finishing with a handful of lip products. And while it’s no surprise that Rhode’s makeup makes an appearance, the other products she reaches for are what really stand out.

The first is Kosas’ Revealer Color Corrector ($32), which she taps into the inner and outer corners of her eyes to brighten the area. She doesn’t list the exact shade, but the creamy dots look a lot like Magic, a soft pink ideal for counteracting discoloration. She sets everything with Charlotte Tilbury’s Airbrush Flawless Powder ($49) before moving on to blush. And then there’s the lips. Bieber’s lip looks are always soft, full and effortless. In this tutorial, she uses a mix of favorites, including Mary Phillips’ m.p.h Lip Pencil ($25), and finishes with Violette_FR’s Bisou Balm ($29).

See the non-Rhode staples in her routine, ahead.